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Sellnudge

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AI conversational commerce for Nigerian businesses.

Turns WhatsApp, Instagram, Facebook, Telegram and TikTok into a 24/7 sales rep that answers, takes the order, collects payment to the seller's bank and books delivery.

Visit SellnudgeOwned end to end: product, AI orchestration, payments, logistics, dashboard.
5
Channels
24/7
AI agent
Managed
Payments
Nationwide
Delivery
The problem

Why it exists.

In African commerce the sale happens in the DMs across five different apps, and sellers lose deals to slow replies, missed messages, and manual payment and delivery chasing. Sellnudge runs the whole cycle automatically, so a small business can sell around the clock without hiring.

Sellnudge puts an AI sales assistant in every chat channel a business already uses. It answers customers in English and pidgin, captures the full order, collects payment through a managed Paystack split that settles the seller's share straight to their own bank, quotes real courier prices to the customer's exact pinned location and books the delivery, then sends receipts and tracking, all from one inbox and dashboard.

Architecture

How the pieces fit.

The whole system, end to end. Trace any node to see its role and connections.

architecture --interactive
Client
Edge / API
Data
External
Jobs

Hover or focus any node to trace its role and connections.

What's inside

Every surface, shipped.

01

AI takes the whole order

Answers product, price and availability questions in English and Nigerian pidgin, then captures product, variant, quantity, address and phone, across WhatsApp, Instagram, Facebook, Telegram and TikTok.

02

Managed payments to the seller's bank

Every payment is collected through a Paystack subaccount split and settles the business's share straight to its own bank, no Paystack account of its own needed. Confirmed automatically via webhook, callback and a reconciliation cron, so no order is ever missed.

03

Live courier delivery

Quotes real courier prices (via Shipbubble) to the customer's exact pinned location anywhere in Nigeria; the seller books the courier in one tap and the customer gets an automatic tracking link.

04

Receipts, reviews and ratings

Automatic receipts and order updates; after delivery the customer privately rates the seller and the delivery, feeding a per-vendor quality score on the admin dashboard.

05

One inbox, real dashboard

Every conversation from every channel in one place, with orders, customers, and sales analytics, plus a shared inbox where the owner can take over any chat.

06

Vendor verification (KYC)

Businesses upload a CAC document or government ID and are approved before they can collect payments, and the payout bank name is reconciled against the document to catch fraud.

Hard decisions

The calls that mattered.

01

Managed payments, not bring-your-own-key

problem · Sellers dropped off at the payment step, and a bad transfer could lose real money.

call · Every business collects through Sellnudge's Paystack as a subaccount that settles straight to the seller's bank. The platform takes a 0.5% split and funds delivery, and three independent confirmation paths mean no order money can be missed.

02

One platform logistics account

problem · Per-seller courier accounts and wallets are impossible for small businesses to set up.

call · A single platform Shipbubble account quotes and books couriers for every seller, so a seller only pins a pickup address and can ship nationwide from day one.

03

Verification before payouts

problem · An open payment platform invites fraud and money laundering, and the operator carries the chargeback risk.

call · A KYC gate holds payouts until a human approves the business's document, the payout bank name is matched to it, and any vendor can be suspended, satisfying the payment partner's platform requirements.

Stack
Next.js 16 App RouterTypeScriptSupabase / Postgres + RLSMeta WhatsApp / Instagram / Messenger APIsTikTok Business Messaging + TelegramLLM orchestrationPaystack subaccount splitsShipbubble logistics
Outcome

A platform that turns five messaging apps into one closing machine, answer, order, pay-to-bank, deliver and rate, end to end, for small Nigerian businesses. Approved as a registered payment platform and shipping as an installable app.

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